Keys to Understanding the Customer Journey Touchpoints
For those who aspire to master the art of selling through digital media (or any other medium, really), one of the first tasks is to know the previous steps of…
BUSINESS
Qualitative Research and Transcription
Qualitative research relates to the collection and analysis of non-numerical data. It should not be confused with quantitative research, which mainly consists of numbers. Qualitative data comes from interviews, observations,…
What is the Difference Between Corporate Development and Business Development?
As a business, your overall goal will likely grow and remain competitive in the marketplace. Corporate and business development are practices that help companies achieve growth through different means. Below,…
Things that Every Company Must Do For Innovation
Many companies have been conservative in their business model for years out of fear. They believe innovation can be an opportunity and risk, so they prefer not to take risks.…
What is Time Control Optimized in Businesses?
Time control is fundamental so that nothing is left undone in a company. All workers have a certain number of hours to perform their assigned tasks, so they must put…
What are Business Forums, and What are their Uses
A forum for companies is a great communication opportunity for organizations. These are spaces for sharing to get new contacts, expand business areas, create synergies with potential collaborators and facilitate…
Differences Between B2B Marketing and B2C Marketing
Understanding the difference between B2B marketing and B2C marketing helps to understand the importance of a good marketing strategy to make a business work properly. Hence, investment in this department…
How to Identify a Reputable Roofing Company
A roofing project should be a contract signed between you and the installation company. This implies the need to take your roofing project with seriousness, implementing every necessary criterial. Be…
What Does a Corporate Identity and What is it For?
What does a Corporate Identity package include? Each marketing agency in the world offers various services for those brands that are taking their first steps. Some help them make their…