The marketing world is full of buzzwords: “omnichannel,” “integrated advertising,” “customer experience,” and the list goes on and on. “Strategy” has also become one of those buzzwords. There are strategies…
Marketing is essential for every company. Far from a temporary or stand-alone effort, marketing strategy is part of a long-term plan to achieve a company’s goals. With modern advances in…
When making purchases on the web, many variables allow the user to choose a site to do so. Each of these variables has a different influence on each user in…
SMS campaigns are an essential tool for prospecting and expanding your customer base. SMS marketing offers many advantages to reach your prospects and encourage them to discover more about your…
Telling a story to connect with our target audience is no longer enough for brands. Today organizations go further, seeking to involve the audience and offering them an experience through…
As we have already said, many variables influence the success of SEO, including the speed of hosting, the content of the site, and its development, among others; To facilitate this…
Live chat is a feature that makes your website more informative and attractive to visitors. It helps you stand out by giving prospects and customers a more interactive experience. Offering…
Both startups and SMEs – small and medium-sized companies – have a significant challenge in getting their business idea off the ground. A reduced budget for digital marketing leads them…
Whether you’re already running AdWords advertisements or planning to do so, it’s crucial that you optimize your campaign for maximum profit and return. In addition, the business owner must choose…
The appearance of businesses and the sale of products on the Internet are growing steadily worldwide. In our country, this growth has been noted since 2020 due to the pandemic.…