What are Google Discovery Ads and How it Works
Although Discovery campaigns on Google Ads have been running for a few years now, we are currently experiencing a boom in this format , as there has been a considerable…
MARKETING
What is Microsoft Advertising? Microsoft’s SEM Tool How it Works
Microsoft Advertising is Microsoft’s SEM tool that allows you to place text ads on search engines (such as Bing or Yahoo) and display advertising on sites in its network. We…
What is WooCommerce and Its Feature
WooCommerce is a WordPress plugin designed for e-commerce that allows the creation of online stores. It is very common for all those companies that use WordPress to choose the WooCommerce…
How to Create Impactful Marketing in a Competitive Business
Creating effective marketing materials is a significant challenge for any company that wants to stand out in a competitive market. Above all, limit yourself to three colors at most to…
Why to Use Pinterest in Digital Marketing for Business
Pinterest is a social network focused on visual content such as photography (videos can also be uploaded, but they are not the core element of the platform). Users upload images…
Advertising Expenses for Facebook, Google, Microsoft and TikTok
The choice of payment instrument impacts the effectiveness of advertising strategies. Particularly critical in the advertising business are budget allocation and timely media planning. One solution to optimize advertising expenses…
SEO: How to Recover From Google Update – Helpful Content Update
The Helpful Content Update is an update from Google that helps identify when the content of a web page is useful and when it is not. This allows the search…
What is a Growth Marketer and Its Functions?
A Growth Marketer is a professional who is in charge of finding and developing growth opportunities for a company through different techniques that are generally based on the analysis of…
Call Extension with QR a New Feature in Google Ads
Is 2024 the year that will change everything in Google Ads? It is not news that this year will be loaded with new updates. It is 100% necessary to immerse…
These Seven Essential Tools to Manage an eCommerce
Managing a company or business, whatever type it may be, has never been easy. It requires dedication, effort and a lot of time. Luckily, online businesses have the advantage that…